Business Development Lead

About Ballpark

At Ballpark, we're simplifying user research in a big way.

Since launching, we've grown from an ambitious startup into a platform trusted by teams at companies including Monzo, Vodafone, Sky, Shopify and Nord Security. As AI reshapes how software is built, we're seeing an increasing number of teams turn to Ballpark to validate ideas faster than ever before.

It's an exciting time to join. Product adoption is accelerating, our enterprise customer base continues to grow, and it couldn't be more important to spread awareness of what we're building and continue driving that growth.

The Role

We're looking for a Business Development Lead.

This is a role for someone who loves generating pipeline but also enjoys figuring out better ways to generate it.

You'll spend much of your time building relationships with prospective customers and creating opportunities for our Account Executives. But unlike a traditional BDR role, you'll also own the evolution of our outbound motion.

You'll experiment with AI-powered prospecting workflows, evaluate new tools, improve our messaging, optimise our processes and help define what modern outbound looks like at Ballpark.

You'll have a genuine opportunity to influence how we generate revenue as we continue to scale.

What You'll Do

• Generate qualified pipeline through thoughtful outbound across email, LinkedIn, phone and any other channels that create meaningful conversations
• Own prospecting strategy across target accounts, personas and industries
• Design and continuously improve AI-assisted outbound workflows to help us scale intelligently
• Evaluate new sales and AI tooling that gives Ballpark a competitive advantage
• Refine messaging, sequences and outreach playbooks through constant experimentation
• Share learnings across the team and help build the outbound playbook for future hires
• Stay ahead of emerging AI and GTM trends, bringing new ideas back into the business

Requirements

• Previous outbound SaaS business development experience
• A consistent track record of generating high-quality pipeline
• Someone who enjoys building systems and improving processes, not just following them
• Genuine curiosity around AI and excitement about applying new technology to sales
• Strong written communication and an ability to personalise outreach at scale
• Highly organised, proactive and commercially minded
• Collaborative, humble and happy to share what's working with the wider team

Bonus points if you've sold into product, design, UX or research teams.

Note: We love AI at Ballpark but find it's not the best for producing cover letters that make a good first impression. Try to avoid automating your cover letter.

Benefits

• 💰 Competitive salary + uncapped commission
• 🏝 30 days holiday plus UK bank holidays
• 🏡 Flexible and remote-friendly working
• 👩⚕️ Private health and like insurance
• 💰 Enhanced pension contribution
• 👶 Enhanced parental leave
• 🍔 Regular team socials
• 🚲 Cycle to Work scheme