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Public Affairs Specialist

Veterans Health Administration · Posted 1 days ago

On-site Fredericksburg, VA $85K – $111K Apply by Jul 9, 2026 Public Affairs ENFJENFPENTPESFP Marketing
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About the Role

The position is located in the Department of Veterans Affairs (VA), Veterans Health Administration (VHA), Mid-Atlantic Health Care Network (VISN 6), Central Virginia VA Health Care System (CVHCS), within the Assistant Director service line, at Fredericksburg VA Clinic. As the Public Affairs Specialist (PAS) for the Office of Strategic Communications, the PAS has the responsibility for the medical center's communications both internally and externally in conjunction with the Chief's directions.

What You'll Do

  • Major duties include, but are not limited to: Establishes and maintains proactive relationships with local, regional, and national media outlets, legislative offices, Veteran Service Organizations, and healthcare affiliates.
  • Coordinates media promotional efforts for medical center programs and initiatives with various media outlets.
  • Drafts and disseminates news releases, feature stories, fact sheets, and responses to media inquiries.
  • Actively pitches and places stories with media outlets and manages social media and web content.
  • Supports the Chief with communication efforts during controversial or high-level issues, including crisis and emergency situations.
  • Serves as the alternate Public Information Officer under the Hospital Incident Command System during disasters and emergencies.
  • Prepares and delivers timely risk/incident communications, coordinating with Incident Command and the Chief to ensure message accuracy and consistency.
  • Provides leadership and direction for the Office of Strategic Communications program in alignment with the Chief's guidance.
  • Advises the Chief on media campaigns and communication strategies to increase awareness of VA programs, services, events, technologies, and research.
  • Builds integrated communication plans across internal and external channels, aligning messaging with organizational priorities and leadership guidance.
  • Assesses program effectiveness, recommending improvements based on evaluated information from various sources and public affairs trends.
  • Plans, develops, and produces print, visual, web-based, multimedia, and video materials tailored to diverse audiences, ensuring brand, accessibility, and policy compliance.
  • Manages the content lifecycle, including drafting, editing, approvals, publication, and archiving.
  • Plans and executes special events, such as ceremonies, research showcases, and Veteran outreach, including logistics, run-of-show, and stakeholder coordination.

Requirements

  • You must be a U.S.
  • Citizen to apply for this job To be considered for this position, you must complete all required steps in the process.
  • In addition to the application and questionnaire, this position requires an online assessment.
  • The online assessment measures critical general competencies required to perform the job.
  • Selective Service Registration is required for males born after 12/31/1959 Physical Requirements: The work required does not inherently include any physical requirements essential for successful job performance that could not otherwise be performed with accommodation or workplace adjustment.
  • A pre-placement physical examination is not required.
  • Subject to background/security investigation Selected applicants will be required to complete an online onboarding process.
  • Acceptable form(s) of identification will be required to complete pre-employment requirements (https://www.uscis.gov/i-9-central/form-i-9-acceptable-documents).
  • Effective May 7, 2025, driver's licenses or state-issued identification cards that are not REAL ID compliant cannot be utilized as an acceptable form of identification for employment.
  • Participation in the seasonal influenza vaccination program is a requirement for all Department of Veterans Affairs Health Care Personnel (HCP) As a condition of employment for accepting this position, you will be required to serve a 1-year probationary period or 2-year trial period during which we will evaluate your fitness and whether your continued employment advances the public interest.
  • In determining if your employment advances the public interest, we may consider: your performance and conduct; the needs and interests of the agency; whether your continued employment would advance organizational goals of the agency or the Government; and whether your continued employment would advance the efficiency of the Federal service.
  • Upon completion of your probationary period, your employment will be terminated unless you receive certification, in writing, that your continued employment advances the public interest.
  • A transcript must be submitted with your application if you are basing all or part of your qualifications on education.
  • Note: Only education or degrees recognized by the U.S.

Personality Fit

This role is commonly a great fit for these MBTI types:

Job ID: 552e58ae-5f87-43af-9177-a11ea220b610

Posted via USAJobs

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