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Brand Manager

National Park Service · Posted 46 days ago

Hybrid Harpers Ferry, WV $122K – $158K Apply by Aug 7, 2026 General Arts And Information ENFJENFPENTP Marketing
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About the Role

The Brand Manager position is located in the Office of the Director, Harpers Ferry Center for Media Services, Harpers Ferry, West Virginia. This position works in collaboration with programs in the Washington Support Office, DOI Solicitors' Office, National Park Service (NPS) regional offices, and parks to research, advise, design, develop, and produce an array of media products in support of the mission of the National Park Service and to amplify the NPS brand.

What You'll Do

  • Some of the major duties you will perform include but are not limited to the following: Serves as the principal advisor to the Harpers Ferry Center, Washington Service Office, Regional Offices, and parks to maintain ongoing communications, consultation, guidance, and expertise in brand, visual identity, and intellectual property issues.
  • Develops standards, specifications, and guidelines relating to the NPS brand, visual identity, and intellectual property (e.g., logo, trademark, trade dress, etc.).
  • Works closely with DOI General Counsel/Solicitors' office on guidance and training on intellectual property and licensing standards, triage of new design requests, and development and maintenance of NPS graphic templates and forms.
  • Determines project and program budget priorities and presents accurate budget proposals that align with strategic work plans and program needs and goals.
  • Serves as a leader in the management of digital/visual communications for the NPS.
  • Understands and applies audience and stakeholder needs.

Requirements

  • Must provide proof of U.S. citizenship.
  • Appointment subject to background investigation and favorable adjudication.
  • Males born after 12-31-59 must be registered for Selective Service.
  • Direct Deposit participation required.
  • Successfully pass the E-Verify employment verification check.
  • To learn more, visit https://www.e-verify.gov/.
  • Driver's License: Must possess and maintain a valid driver's license throughout employment.
  • Travel: You may be required to travel overnight away from home up to 4 nights per month.
  • You must obtain a government charge card for travel purposes.
  • Financial Disclosure Report: A financial disclosure report will be required within 30 days of appointment.
  • Probationary Period: As a condition of employment for accepting this position, you will be required to serve a 1-year probationary period,during which your fitness and whether your continued employment advances the public interest will be evaluated.
  • This probationary period is an extension of the appointment process and therefore requires the agency to determine if continued employment would advance the public interest, meet the organization goals and mission of the agency, and/or otherwise promote the efficiency of the service.
  • In determining if your employment advances the public interest, the agency will consider: your performance and conduct; the needs and interests of the agency; whether your continued employment would advance organizational goals of the agency or the Government; and whether your continued employment would advance the efficiency of the Federal service.
  • Under applicable law, the employment of an individual serving a probationary or trial period automatically terminates when that period ends unless the agency affirmatively certifies, in writing, that the individual's employment should continue and that their appointment should be finalized.

Personality Fit

This role is commonly a great fit for these MBTI types:

Job ID: 380230ac-2a29-44fa-93f3-e95128b230cf

Posted via USAJobs

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